Selfishness is still stifling success
Here at Absurd, we exist to ‘solve complex business problems’. So you’d assume that, given the number and different types of clients the team and I have worked on over the years (from huge corporations to charities) helping to solve business problems, we wouldn’t really see many common themes in the barriers businesses face when it comes to their digital transformation journeys.
Don't kill the office
For an agency there are some great benefits to having a remote workforce; the size of the talent pool grows exponentially, it’s arguably easier to take the business into new geographies, and of course, it can make the bottom line much healthier.
Why we think the correct use of the term Service Design is so important
Service Design is becoming an automatic addendum to “digital product design”, but this is glossing over the business-critical methodologies that are fundamental to transform businesses and lead true customer-centric innovation.
Proof of Concepts and Prototypes in Product Design
As we come out of lockdown, we are seeing an increased need for new products and services rapidly emerge. Whether you’re a startup or an established organisation reacting to change, it’s important to understand the differences between a Proof of Concept (PoC) and a prototype, and where (and how) in the product design process they can add value.
Absurd at SMART:DM19
An inspiring day out for the Absurd design team at the Bridgewater Hall, re-calibrating our motivations and desire for experimentation
UX Crunch - Service Design
Thinking of design as a process, not an output, can help you look at UX holistically and allow it to be much more than just the screen.
Harnessing the power of CSS variables
Dynamic, reactive and powerful; the var() is here to stay.
Experimenting with Flutter
Over the last couple of weeks, our development team has been working with Flutter; the UI kit built by Google as a competitor to Facebook’s React Native.
Where have the humans gone?
It appears that we have forgotten the value of human interaction in customer experience.