As the design partner for large organisations through to scale-ups, our multi-disciplinary teams solve complex business problems and discover opportunities to mature and transform service experiences.
What makes us differentIntroduction
Our agency was born from the belief that we design better products and services when designers, strategists, and technologists work together in multi-disciplinary teams.
How we help our clients
Discovery and problem solving
We bring together research from markets, stakeholders and customers to turn an organisations’ problems into opportunities
Validating ideas and service propositions
Our human-centric design approach involves testing propositions and solutions with customers to make good ideas even better and ensure the organisation invests in the right product roadmap
Agile engineering
Whether our technologists are working as consultants to an in-house team or as an engineering team in our studio, our multi-disciplinary approach ensures the design intent is realised throughout the delivery lifecycle
Brands we've helped
Some of our recent work
Improving AstraZeneca's relationship with oncologists
Transforming a pharmaceutical giant
Research, Service Design
Testimonial
Absurd helped us think about service innovation in a different light. The businesses that took part in the workshop increased their knowledge and skills in how to better understand their customers’ perspectives amongst an ever-changing technology landscape.
Blog
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How Covid-19 has impacted the B2B sales process … and what you can do about it
If there is one thing for certain in today’s world, we can’t assume that sales methods (and strategies) which were effective pre-Covid-19 are still working. In fact, many B2B organisations already know they’re not.
It’s a Marathon Not A Sprint – debunking common myths around Design Sprints
We use Design Sprints as part of our wider design process to help organisations define and create effective user-centred service experiences. We’re big fans of how effective they can be, for engendering co-creation and for finding solutions to business problems.