As the design partner for large organisations through to scale-ups, our multi-disciplinary teams solve complex business problems and discover opportunities to mature and transform service experiences.What makes us different
Our agency was born from the belief that we design better products and services when designers, strategists, and technologists work together in multi-disciplinary teams.
How we help our clients
Discovery and problem solving
We bring together research from markets, stakeholders and customers to turn an organisations’ problems into opportunities
Validating ideas and service propositions
Our human-centric design approach involves testing propositions and solutions with customers to make good ideas even better and ensure the organisation invests in the right product roadmap
Whether our technologists are working as consultants to an in-house team or as an engineering team in our studio, our multi-disciplinary approach ensures the design intent is realised throughout the delivery lifecycle
Brands we've helped
Some of our recent work
Improving AstraZeneca's relationship with oncologists
Transforming a pharmaceutical giant
Research, Service Design
Absurd helped us think about service innovation in a different light. The businesses that took part in the workshop increased their knowledge and skills in how to better understand their customers’ perspectives amongst an ever-changing technology landscape.
BlogView all posts
Time To Get Personal
Despite so many digital strategies including “personalisation” somewhere on the list, it can be surprising how many businesses still aren’t maximising the value of creating a more relevant experience for consumers through some kind of form of personalisation.
How Covid-19 has impacted the B2B sales process … and what you can do about it
If there is one thing for certain in today’s world, we can’t assume that sales methods (and strategies) which were effective pre-Covid-19 are still working. In fact, many B2B organisations already know they’re not.