Umbro.com
A global brand platform delivered with the structure, flexibility and delivery discipline needed to support multiple markets.
One partner. Multiple markets.
Umbraco Gold Partner
Umbraco development for your next website.
Commission a new website or move from another CMS with an Umbraco Gold Partner. We bring discovery, UX design, development and content migration together to create a platform that fits your customers and your team.
Trusted by
Strategy through to delivery
One team for discovery, UX, development, content migration and launch.
Complex platform experience
Trusted on multilingual, multi-market, integrated Umbraco platforms where reliability matters.
Senior partner team
A UK-based Gold Partner team working directly with your stakeholders to deliver the new platform.
Shape the right platform first
Clarity before delivery
Strong platforms don’t start with build. They start with understanding. We work with teams to define the problem, shape the product and create a clear path forward — aligning user needs, business goals and technical constraints before development begins.
This reduces risk, avoids wasted effort and sets delivery up to succeed.
New builds and replatforming
A fresh start, with a plan for what comes with you.
Whether you are starting a new website or moving from WordPress, Kentico, Sitecore or another CMS, the build starts with what your organisation needs to do differently.
We assess your content, publishing workflows and integrations, then agree what to retain, redesign or retire. Migration and launch are part of the plan from the beginning.
Build with an Umbraco Gold Partner
Strategic enough to shape it. Technical enough to ship it.
Gold Partner status sits alongside practical delivery experience. We help your team make decisions about architecture, content and customer journeys, then turn those decisions into a tested website.
15+ years delivering Umbraco across ambitious, high-stakes digital platforms.
Supporting organisations operating in 34 countries.
UK-based team with Umbraco MVP expertise.
Gold Partner status backed by real delivery experience.
Active in the Umbraco community, including hosting Manchester meetups.
A partner that can think strategically and deliver technically.
What we do
From a clear brief to a confident launch.
A new website needs more than development. We scope the design, content, integrations and launch work together so responsibilities and dependencies are clear from the start.
Discovery, strategy and planning
Clarify priorities, shape the roadmap, and make better platform decisions earlier.
Design and user experience
Journeys, interfaces, and service patterns that make the platform easier to use.
Content modelling and publishing
Reusable page components, editorial workflows and permissions designed around the people managing your website.
Business system integrations
Connect your new website to CRM, search and business data, with clear ownership and tested failure handling.
Content migration and SEO
Audit and map content, preserve valuable URLs and plan redirects. Rehearse migration before the release.
Testing, training and launch
Validate customer journeys and integrations, train editors and agree a release plan with recovery steps.
Current partnerships
Trusted on platforms that need to perform.
We are most useful where the stakes are higher: complex estates, integrated journeys, large audiences, and teams that need a partner who can stay close to the work.
CitySuites
A long-term partnership focused on reliability, performance and a smoother digital experience across a commercially important platform.
A 7+ year relationship
ExpressTest
A mission-critical platform launched at pace, with secure, scalable delivery that handled huge demand under real pressure.
£400m in sales through Umbraco Commerce
“We consider them not just a partner but a valued extension of our team”
“Their team seamlessly integrated with ours, making us feel like they were an extended part of our company. Their dedication, expertise, and passion for our projects always elevated our digital presence beyond expectations.”
Helen Holmes
Head of Digital, Brother Europe
Explore our Umbraco services
Support for the next stage.
Moving from another CMS?
Migrate to Umbraco
Plan your move to Umbraco, from content and integrations to testing and launch.
Already live and need support?
Umbraco maintenance
Keep your website dependable with ongoing support and improvements.
Running an old version?
Umbraco upgrades
Understand your options and plan a move to a supported version.
Selling online?
Umbraco Commerce
Connect content, checkout and the systems behind your business.
Start the conversation
Tell us about your new website or replatform.
Share your current website, the CMS you use and what needs to change. We can help define the scope, migration approach and next step for your new Umbraco platform.
Contact Channels
New business
newbusiness@thisisabsurd.comBest for new projects, platform reviews, and Umbraco partnership conversations.
Call us
+44 (0)161 713 0430Speak directly with the studio about your platform, roadmap, or delivery needs.
Offices
Manchester, UK
Camellia House
Water Lane
Wilmslow
SK9 5BB
United Kingdom
Florida, US
2295 S. Hiawassee Rd
FL32835
United States